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Shorting Lousy Stocks = Lousy Returns?
  • Invest News

Shorting Lousy Stocks = Lousy Returns?

  • August 29, 2025
  • Roubens Andy King
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Introduction

Playing the stock market should be easy: When the economy is booming, buy equities. When it’s deteriorating, short them. 

Stock selection shouldn’t take much effort either — we just need to apply metrics from factor investing literature. In bull markets, that might mean focusing on cheap, low-risk, outperforming, small, or high-quality stocks, and in bear markets it might mean the inverse.

Of course, in practice, equity investing is neither easy nor effortless.

First, not even economists can really pinpoint when an economy goes from boom to bust. Economic data isn’t released in real time and is often revised. It may take quarters if not years to determine precisely when the tide turned. Second, in the recent, long-running bull market, buying stocks with high factor loadings has not been a winning formula. For example, the Goldman Sachs ActiveBeta U.S. Large Cap Equity ETF (GSLC) — the largest multi-factor product, with almost $11 billion in assets under management (AUM) — has underperformed the S&P 500 by 10% since its launch in September 2015.

But what about shorting stocks? How has that worked as a strategy? Let’s explore.

Shorting Stocks with Lousy Features

To identify what stocks to short, we focused on five factors: value, quality, momentum, low-volatility, and growth. The first four of these are supported by academic research, and while the growth factor is not, we included it in our analysis given its popularity among investors.

We created five indices composed of the top 10% of the most expensive, low-quality, low-momentum, high-volatility, and low-growth stocks in the S&P 500 and shorted them. To determine whether the strategy generated any excess returns, we added a long position in the stock market. We rebalanced our portfolios each month and added 10 basis points (bps) to simulate transaction costs.

From 2005 to 2022, shorting low-growth and low-momentum stocks effectively delivered zero excess returns, while doing the same for low-quality and high-volatility stocks yielded negative returns. Bets against low-growth stocks worked well until about a year ago, when Amazon, Meta, and other high-growth companies started to underperform.

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Three portfolios crashed when the stock market recovered from the global financial crisis (GFC) in 2009. Why? Because the stock prices of Citigroup and other overleveraged and unprofitable financial firms had been sputtering and highly volatile, but when governments and central banks stepped in to ensure these companies didn’t fail, their share prices soared.


Excess Returns: Shorting Stocks with Lousy Features

Chart showing Excess Returns: Shorting Stocks with Lousy Features
Source: Finominal

Breakdown by Factors

Although some of these portfolios followed similar trajectories, the underlying portfolios were quite varied.

Tech and health care dominated the expensive and high-volatility portfolios over the 17 years under review. Real estate stocks tend to be highly leveraged, so screen poorly on quality metrics. Consumer discretionary companies made up the largest contingent in our portfolio of underperforming stocks. Real estate, financials, and energy stocks all demonstrated comparatively poor sales and earnings growth.


Shorting Stocks with Lousy Features: A Sector Breakdown, 2005 to 2022

Source: Finominal

Correlation Analysis

Stocks with poor features shared certain relationships. The excess returns of low-quality, low-momentum, high-volatility, and low-growth stocks were all highly correlated. Expensive stocks had low but positive correlations with the other four portfolios.


Correlations of Stocks with Lousy Features, 2005 to 2022

Chart showing Correlations of Stocks with Lousy Features, 2005 to 2022
Source: Finominal

Shorting Stocks with Multiple Lousy Features

While high correlations among stocks with lousy features do not bode well for a portfolio composed of stocks with multiple lousy features, we applied the intersectional model to build a portfolio of expensive, low-quality, high-volatility, low-momentum, and low-growth stocks.

This portfolio had substantially different sector weights compared to the S&P 500. Health care, technology, and real estate dominated, while utilities and staples were underrepresented.


Shorting Stocks with Multiple Lousy Features: A Sector Breakdown, 2005 to 2022

Chart showing Shorting Stocks with Multiple Lousy Features: A Sector Breakdown, 2005 to 2022
Source: Finominal

But what about the portfolio’s fundamental and technical metrics? We compared the rankings of the top 10 stocks in our portfolio with those of the S&P 500. Snap scored the worst, followed by cruise line operators and biotech companies.

These stocks do not rank poorly on all metrics. For example, they exhibited relatively high sales growth. Naturally, the more features used in the stock-selection process, the fewer stocks fulfill all criteria.


Fundamental Metrics: Top 10 Stocks with Multiple Lousy Features vs. S&P 500
Best Score = 100

Chart showing Fundamental Metrics: Top 10 Stocks with Multiple Lousy Features vs. S&P 500
Source: Finominal

So, what sort of excess returns did combining all these features in the stock-selection process deliver? We began with our expensive stock portfolio and added the other metrics one by one. Performance did not improve.

Shorting these stocks would not have been a good bet between 2009 and 2021, though it would have worked before the GFC and again in 2022.


Excess Returns: Shorting Stocks with Multiple Lousy Features

Chart showing Excess Returns: Shorting Stocks with Multiple Lousy Features
Source: Finominal

Further Thoughts

Why is shorting stocks so difficult? Research from Robeco indicates that factor investing primarily works on the long side, so investors can generate excess returns by buying cheap or outperforming stocks but not much from shorting expensive or underperforming stocks. Research from AQR finds just the opposite, that shorting such stocks can be profitable.

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The challenge of short selling may lie in the asymmetry between making money on the long and short sides. Losses on long positions top out at 100% since stock prices can’t go negative. Losses on short positions, on the other hand, are theoretically infinite.

Famed short seller Jim Chanos shorted Tesla for years. In 2020, the electric automaker’s stock had truly abysmal fundamental metrics and was trading at an excessive valuation. Nevertheless, shares rose by more than 2000% thereafter.

Lousy stocks are sometimes great investments.

For more insights from Nicolas Rabener and the Finominal team, sign up for their research reports.

If you liked this post, don’t forget to subscribe to Enterprising Investor.


All posts are the opinion of the author. As such, they should not be construed as investment advice, nor do the opinions expressed necessarily reflect the views of CFA Institute or the author’s employer.

Image credit: ©Getty Images / wildpixel


Professional Learning for CFA Institute Members

CFA Institute members are empowered to self-determine and self-report professional learning (PL) credits earned, including content on Enterprising Investor. Members can record credits easily using their online PL tracker.

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